Privacy Policy

This Privacy Policy explains how Lesher Holdings LLC (“we,” “us,” or “our”), operating Home Improvement AI Lab at homeimprovementailab.com (the “Site”), collects, uses, and shares information about you when you visit the Site, submit a form, book a call, receive text messages from us, or use our services.

Information we collect

Information you give us

• Contact details such as your name, email address, phone number, and business name.
• Business details you share in an application, such as your trade, service area, and lead sources.
• Appointment details when you book a call.
• Anything else you choose to send us, such as messages, replies, or questions.

Information collected automatically

When you visit the Site, we and our service providers may automatically collect information such as your IP address, browser and device type, pages viewed, referring URL, and the date and time of your visit. We collect this using cookies, pixels, and similar technologies, including analytics and advertising tools such as Vercel Analytics, Google Analytics, and the Meta Pixel.

How we use your information

• To respond to your inquiries and applications and to schedule calls.
• To provide, set up, and support the services you purchase.
• To send you transactional and, with your consent, marketing messages by email or text.
• To understand how the Site is used and to improve it.
• To measure and improve our advertising.
• To protect our rights, prevent fraud, and comply with law.

SMS / text messaging

If you provide your mobile number and opt in, we may send you text messages related to your inquiry, application, appointments, and our services. Consent to receive text messages is not a condition of purchase.

• Message frequency varies.
• Message & data rates may apply.
• Reply STOP to opt out at any time. Reply HELP for help.
• Carriers are not liable for delayed or undelivered messages.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties.

How we share information

We do not sell your personal information. We may share information with:

• Service providers who help us run our business, such as our CRM and messaging platform, scheduling, hosting, analytics, and payment providers, only as needed to perform services for us and subject to the SMS restrictions above.
• Professional advisors, such as lawyers and accountants.
• Authorities or other parties when required by law or to protect our rights, property, or safety, or that of others.
• A buyer or successor in connection with a merger, acquisition, or sale of assets.

Cookies and your choices

You can set your browser to refuse or delete cookies. You can opt out of Google Analytics with Google’s opt-out browser add-on, and adjust ad preferences in your Meta account settings. Blocking cookies may affect how parts of the Site work.

You can unsubscribe from marketing emails with the link in any email, and stop text messages by replying STOP.

Data retention and security

We keep personal information for as long as needed for the purposes described in this policy, unless a longer period is required by law. We use reasonable administrative, technical, and physical safeguards to protect your information, but no method of transmission or storage is completely secure.

Your rights

Depending on where you live, you may have the right to request access to, correction of, or deletion of your personal information. To make a request, email us at hello@homeimprovementailab.com. We will respond as required by applicable law.

Children

The Site and our services are intended for businesses and adults. We do not knowingly collect personal information from children under 13.

Third-party links

The Site links to third-party sites, including our community on Skool. Their privacy practices are governed by their own policies.

Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will change the “Last updated” date above.

Contact us

Questions about this policy? Contact Lesher Holdings LLC at hello@homeimprovementailab.com.